Thumzup Media Corporation (TZUP) announced its board of directors has authorized management to accumulate additional cryptocurrencies beyond Bitcoin, including Dogecoin (DOGE), Litecoin (LITE), Solana (SOL), Ripple (XRP), Ether (ETH), and USD Coin (USDC).
The social media marketing company currently holds 19.106 Bitcoin with a market value of approximately $2.1 million as of July 8, 2025. The company’s existing strategy allows it to hold up to 90% of its liquid assets in Bitcoin.
The board’s resolution gives management authority to evaluate diversifying the company’s digital asset portfolio. "Expanding our exploration into other leading cryptocurrencies aligns with our commitment to innovation and prudent treasury management," said Robert Steele, CEO of Thumzup.
Thumzup operates a social media branding and programmatic marketing platform that pays users cash for posting about participating advertisers on social media platforms through its mobile app. The platform includes an advertiser dashboard and consumer-facing app that processes payments through PayPal and other digital payment systems.
The information is based on a company press release statement.